Beyond Pageviews: 3 Metrics in GA4 Every NC Business Owner Should Actually Track

3 Metrics in GA4 Every NC Business Owner Should Actually Track

The Problem with Pageviews: Counting Passersby Opening Google Analytics 4 can feel like stepping into the cockpit of a 747. There are dials, charts, and endless menus. It’s overwhelming. So, most business owners focus on the one number that seems simple: Pageviews. It feels good to see that number go up. But a pageview is […]