A Small Business Guide to HubSpot®: Is It Worth the Investment?
You’ve heard the name. HubSpot®. It’s one of the biggest players in the marketing world, promising an all-in-one solution to grow your business. But for a small business owner in North Carolina, the promise often comes with a big question mark attached to a hefty price tag. Is it a true growth engine, or is […]
What is a Marketing Automation Workflow? (And Why It’s Your Secret Weapon)
What is a Marketing Automation Workflow? You’re busy running your business. When a new potential customer fills out a form on your website, you have the best intentions of following up immediately. But the phone rings, an employee has a question, a delivery arrives… and the follow-up gets pushed to tomorrow. This is a problem […]